[MassHistPres] Information on organizing a tour of old/historic homes

Lee Wright lee at leewright.net
Fri Jul 20 02:43:03 EDT 2007


Looking for insights on historic home tours you've held or in which you've
participated.

Areas of interest include  . . .

- Selection criteria for homes

- Agreements with homeowners

- Including other buildings and their selection criteria

- Maximizing the educational value, such as including seminars or workshops
before, during, or after

- Using the tour to highlight successes or to draw attention to neglected
but important properties

- Generating awareness broadly

- Pricing policies, including discounts and timing, and the impact on total
revenue

- Involving other organizations to generate awareness and sell tickets

- Tour handouts, yard signs, and other materials

- Leveraging the Web, including online ticket sales

- Using Google Maps

- Incorporating Podcasts

- Sponsorships, including benefits to sponsors, sales of sponsorships, and
pricing


Thanks in advance for these and any other insights on what worked, what
didn't, and what you might try next time.

Best regards--

Lee

........................................
Lee Wright

Marlborough Historical Commission Member
Marlborough Historical Society Board Member
 
lee at leewright.net





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